www.rightmobilephone.co.uk, an independent and unbiased comparison platform for mobile phone consumers has handed their first ever consumer PR account to Gloucestershire-based consumer public relations agency 10 Yetis.

Launched in November 2007 to help consumers save time and money by providing a trusted comparison platform for customers to purchase from. The site has become the UK’s most comprehensive and user friendly mobile phone comparison engine, with over 350,000 + mobile phone offers combined with user friendly consumer reviews, ratings and video.

Users can review and compare over 800 handsets with images, specifications and video with unique users reviews, opinions and ratings provided by handset owners and compare over 2000 + pay as you go offers and tariffs from all major networks.

Now an emerging brand that has delivered rapid growth in the past year with offices in Reading and Newcastle, rightmobilephone.co.uk has taken on the services of Public Relations agency 10 Yetis to help this growth and to assist with the development of the site.

Neil McHugh MD of rightmobilephone.co.uk said of the partnership,

“We are delighted our growth has given us the opportunity to build and establish our brand, the appointment of 10 Yetis will enable us to do that. The price comparison model has been hugely successful in other sectors such as Travel and Insurance, considering the financial commitment of a mobile phone contract and the choice available our comparison platform provides consumers a valuable research tool saving both time and money.”

Andy Barr, Head Yeti at 10 Yetis said,

“Despite the economic climate being an obvious reason as to why rightmobilephone.co.uk should flourish from its already enviable user-base, it’s not the only reason. As an independent site, rightmobilephone.co.uk prides itself on giving consumers all the relevant information needed to ensure they get the right mobile phone for their needs and cut out any extra costs. Perfect for those being more cautious with their spending at present.

“As an agency, our quick growth, much like that of rightmobilephone.co.uk has been based on our personality and transparency, something that has carved us somewhat of a niche within digital and offline consumer PR. We are extremely excited about working with rightmobilephone.co.uk and look forward to getting stuck into the campaign!”

For further information please contact Fran Pearce franpearce@10yetis.co.uk

More good news to announce, we have just dried the ink on a new partnership with Dial-a-Phone. Experts in the online space, having been formed in 1996 as a press advertiser they have established themselves as a high profile online retailer specialising in low cost mobile phone offers and great bundle deals that appeal to everyone.

Dial-a-Phone’s recent acquisition by the 4u Group has strengthened its place within the market and the focus has shifted primarily to its already strong online business.

Their most popular phones include the new Samsung Tocco and the very popular Nokia N95, we are delighted to add their product base to our mobile phone comparison platform which adds further value for our users, ensuring they have access to the very latest mobile phone deals.

Dial-a-Phone's Affiliate Marketing Manager Richard Buckton added; ‘Affiliate Marketing is a crucial part of a good online business. We are delighted to be working with a great name like rightmobilephone.co.uk, its great news for us, the industry in general and most importantly the consumer’.

We are pleased to announce Beepy.co.uk have followed a number of mobile phone online retailers by partnering with us, adding further value to our mobile phone comparison engine and to our users with over 30,000 more mobile phone deals, tariffs and offers to compare.

Beepy.co.uk have a fantastic dedication to customer service and a well-designed web site that is both friendly and easy to use. Beepy Mobile commented "we are very pleased to be partners of Rightmobilephone.co.uk allowing us to showcase our products on the comparison platform and look forward to adding value by working with them closely"

Rightmobilephone.co.uk have a user friendly and comprehensive comparison engine and we look forward to a long and rewarding relationship offering consumers the best mobile phone deals available.

Beepy Mobile offer highly competitive deals with great gifts, line rental redemption and simple upfront cash back. Unlike any other website you are able to have any gift combination. Just choose the handset and tariff you want and when you get to the checkout, just swap the proposed gift for the one you prefer. You just pay the difference, which means every customer can have the gift of their choice with any mobile phone deal.

The company was founded in 2000 with the primary operational role to source and supply 2500 product lines including contract and pay as you go mobile phones to an ever growing base of dealers. Over the course of the next few years, we evolved and opened a chain of 50 retail phone stores.

Technology has always been at the centre of our ethos and we developed a retail software platform called Sellfone 3g, which gives Shebang's 400 + business partners a suite of retailing tools including auto replenishment and stock control. These tools have driven the mobile phone market and are regarded as market leading. We have our own accessory brand called Nexxus and sold in excess of 3,000,000 mobile phone related accessories in 2007. The Nexxus brand can be found in many high street stores and we also have a landline telecommunication service for the business and consumer markets.

We are delighted to announce e2save.com as a new partner, users can now search and compare mobile phones deals from this established and popular internet retailer, look out for the e2save logo when you have made your search.

Here is a little background to the Carphone Warehouse owned internet retailer, e2save launched in 1999 as a web based mobile phone store. It wasn’t long before they had made a name for themselves for offering some of the best value mobile deals around. In January 2004 Carphone Warehouse acquired e2save allowing the company to offer even better value for their customers. Customers could now get a market leading mobile phone deal with great customer service and aftersales care.

For the last 4 years e2save have been offering some of the best value deals around on all the major UK networks including O2 and Orange on all the top selling mobile handsets such as Nokia, Samsung and Sony Ericsson.  E2save can offer you free handsets and free line rental (by redemption).

Users can also access the latest gadgets free with their mobile deals such as a free Sony PS3 or free Nintendo Wii to name a couple. As well as pay monthly contracts you will also find great value Pay As You Go and Mobile Broadband deals, some of which even come with a free Laptop.

E2save’s Affiliate Manager Greg Atkinson said “We’re really excited to be affiliated with www.rightmobilephone.co.uk , they are committed to finding the right mobile deal for the consumer with the best deal available, this is something which we pride ourselves on. For all your mobile needs this platform is the place to come and hopefully it will be e2save who fulfils these needs”

Affordable Mobiles have now been integrated into our comparison engine offering you even more choice than before when comparing mobile phone deals. Affordable Mobiles is part of Shebang Distribution Ltd and are one of the largest independent connectors of mobile phones in the UK.

The company was founded in 2000, its primary operational role was to source and supply over 2500 product lines including contract and payg mobile phones to a growing customer base, since then Shebang has evolved and developed a retail platform called Sellfone 3g which enables their 400 plus partners to auto-replenish and virtually order stock from its warehouse.

In 2007 Shebang and Affordable Mobiles despatched 250,000 mobile phones and 3 million mobile phone accessories, so customers can rest assured they are dealing with a strong and competitive company.

Affordable Mobiles commented, we are relishing the opportunity to work with rightmobilephone.co.uk, their mobile comparison platform looks very clean and user friendly, we look forward to displaying our products and establishing a long term partnership.

We are delighted to announce Mobiles.co.uk as a new partner - users can now access and compare mobile phone deals from this renowned retailer in addition to the thousands we already have on offer.

Simply input your search criteria and look out for the Mobiles.co.uk logo. Read on for more information about this retailer, what they offer and their industry achievements that makes them a valuable and welcome addition to our comparison engine. We look forward to establishing our affiliation with Mobiles.co.uk and continuing to provide a platform of true comparison for our users.

Mobiles.co.uk was the UK’s first online mobile phone retailer (launched in 1995) and is now the largest web-only mobile phone store in the UK, processing thousands of orders every month. Mobiles.co.uk joined forces with The Carphone Warehouse Group in August 2007, meaning they are able to deliver the best mobile deals around, whilst still offering the great service and customer satisfaction of an independently operated business.

Mobiles.co.uk has won many awards over the years including the prestigious Mobile News Awards Best Online Retailer in both 2007 and 2008. They have also won Online Retailer of the Year at the Mobile Awards.

Mobiles.co.uk are the only website that offer instant despatch of free mobile gifts, meaning you get your phone and your free gift together (often the next day). They also offer 14 day automatic cashback, meaning you no longer have to wait for your cheque to arrive.

Mobiles.co.uk Affiliate Manager Hannah Swift said “We are delighted to be working with www.rightmobilephone.co.uk they have a bright, fresh looking website and clearly share our enthusiasm for offering mobile consumers an independent choice and the best mobile phone deals.

In addition to the comprehensive mobile comparison engine launched earlier this month visitors can now compare  both contract and pay as you go offers from over 15 networks and dealers in the UK.

The simple layout is a joy to use and with pay as you go partners such as Phones4u, Mobiles.co.uk, Vodafone, Tesco, Woolworths, O2 and Carphonewarehouse the pay as you go options are comprehensive and highlights clearly who is the cheapest in the market within a couple of clicks.

The announcement comes on the sites growing popularity with mobile consumers who are turning to the comparison engine to locate and compare mobile phone deals.

James Zielinski (Director) said, PAYG accounts for 60% of the current mobile market so it was always in our plans to introduce these offers to the engine which gives our users even more scope to review the offers available to them.

Neil McHugh (Marketing Director) added, our users had indicated the lack of PAYG comparisons and by working alongside our partners we have delivered in a timely manner for the expected interest around the Christmas period in the pay as you go products.

The sites popularity continues to grow at a time where consumer confidence is low after the latest cashback fiascos which resulted in the collapse of Phoneboxdirect, Coolnewmobile and Phones2yourdoor, reports suggest this left 39,000 customers out of pocket.

Neil McHugh (Marketing Director) said this is a situation where we feel we are becoming a valuable resource for consumers not only by comparing offers in the market but also being transparent about the total cost of contracts over the period which can often be hidden behind various incentives or cashback offers, Neil added we aim to provide as much information as necessary to support users in making an informed decision.

TRG now have partnership agreements in place with all of the leading mobile brands and hope to announce these and further plans in the New Year that will enhance the service even more for users in 2008.

The site will provide consumers the ability to instantly compare mobile phone offers from all the major networks and dealers in the UK, in addition it also offers mobile reviews and ratings of handsets provided by the site’s users.

Visitors will have over a dozen search methods to access and compare real time mobile contracts, pay as you go and sim free offers from over 15 networks and dealers such as Vodafone, O2, Orange, e2save, Phones4u and Carphone Warehouse to name a few.

James Zielinski (Director) said, our research revealed consumers are often confused about which provider or contract is most suitable and cost effective over the contract term. Our engine will allow users to search on criteria important to them such as monthly budget, model, contract length, free minutes, free gifts and most importantly the total cost to the consumer over the contract period which can often be hidden behind cash back, free gift and free line rental incentives.

The service will also draw on user experiences and hopes to create a community feel by offering users the ability to post their handsets reviews in terms of features, usability and design, providing overall ratings for each handset.

Neil McHugh (Director) added, we are very excited about the concept and feel it will be of real value to the consumer in a marketplace that has become both saturated and confusing.  Signing up to a 12 or 18 month contract is a long term financial commitment and our service with the support of our partners will simply focus on saving consumers time and money.

It is estimated 40 million people in the UK now own a mobile phone, but many are unlikely to be on the most competitive tariff in relation to their usage, this is because the process of buying a mobile phone is so confusing. There are simply so many different handsets, networks, deals and cross network call costs to consider that buying the “right mobile phone” for your usage and budget can be very difficult.

TRG’s UK launch has already attracted a number of high profile partners who are embracing the growing comparison model that has been so successful in Finance, Insurance and Travel.

James Cartlidge (e2save) said, we look forward to working with TRG. Buying a contract phone in today’s environment presents the customer with numerous choices on what to buy and where to buy from. We welcome TRG’s technology to present the customer with a simple route to purchase.

Justine Goldstraw,  Online Marketing Manager (Vodafone) added, we are delighted to have Right Mobile Phone as an online partner and welcome the opportunity to list our portfolio of products and services on the comparison platform.

About TRG Online Ltd

TRG Online Ltd own and operate a number of online properties across sectors, their key focus is in development, marketing and retail.

Web: www.therightgroup.co.uk
Web: www.rightmobilephone.co.uk