LG has announced the forthcoming release of three new Android devices, which will be shown fully at the Mobile World Congress which takes place in Barcelona next week.
Information on the devices is limited right now, but it is expected that the Optimus L3 will be launched first, followed by the Optimus L5 and Optimus L7.
The LG L 3 will have a 3.2 inch display, whilst the L5 has a 4.0 inch display. The largest of the three devices, the LG L7 comes with a 4.3 inch screen.
According to LG, the core essence of the L-Class is a timeless design, with a focus on the finer details, helping to differentiate the L-Class devices from other smartphones available on the market.
“Design is consistently the top or second most important factor for customers when choosing a mobile phone,” said Dr. Jong-Seok Park, President and CEO of LG. “With smartphones, we sometimes took a more functional approach to design but with L-Style we are going back to our roots as a company focussed on how our products fit into the lifestyle of our customers.”
Those design roots include popular handsets like the Black Label devices, Chocolate and Shine.
The design philosophy for the L-Style devices will compromise five aesthetic elements; a modern style for a comfortable grip, Floating Mass Technology for a slimmer look, Seamless Layout for a more intuitive arrangement of keys, Harmonised Design Contrast utilising metallic accents and a Sensuous Slim Shape, that draws the attention.
Further details on the L-Class handset will be shared at the Mobile World Congress, with release dates and market availability to follow.